As the demand for prebiotic products worldwide continues to rise, global prebiotic leader, ORAFTI Active Food Ingredients, can provide a unique insight helping food manufacturers to launch and market new products effectively. More.
May 9, 2007
The Beneo™ programme has continued to grow over the last 12 months with more than 100 new products bearing the recognisable logo on the packaging. The logo can now be found in 20 countries worldwide and on more than 220 different products. Success of the programme is demonstrated by manufacturer’s decision to expand Beneo™ branded ranges by 2-3 products proving that the logo is without a doubt adding value. More.
April 13, 2007
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Pepsico gets fruity in Spain! Kasfruit Bi Frutas drink, launched in June, comes in two flavours and is made from skimmed milk and fruit juice. Enriched with Beneo™ the juice drinks help consumers to maintain their healthy intestinal flora and stimulate good bacteria. |
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Nestle goes yoghurt crazy in Brazil Nesvita Actifibras yoghurt was launched in August and offers consumers a clinically proven and natural way to improve digestive transit. |
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Oh you smoothie! SmartBEAN™ Juice Smoothie™ is a combination of real fruit juice blended with soya and milk for kids. For added benefit, the smoothies contain Beneo™, which help maintain a healthy digestive system. The three-flavoured product range was launched in Malaysia in June. |
February 3, 2007
Inulin and oligofructose have moved into the mainstream of functional ingredients and now consumer education must intensify. This was the message of the opening presentations at the 5th ORAFTI Research Conference at the Harvard Medical School, Boston. More.
October 12, 2006
New qualitative research has been conducted in the USA as part of ORAFTI’s on-going commitment to understand the consumer worldwide. More.
April 10, 2006
With the worldwide obesity crisis reaching an all time high, pressure is on the food industry to react accordingly. A recent human study into satiety and Beneo™ oligofructose looks for ways to combat this. More.
March 5, 2006
It’s a reality: Works With Water Nutraceuticals is the first company to launch an advanced range of prebiotic spring waters into the UK market under the Works with Water brand and bearing the Beneo™ symbol. More.
February 3, 2006
People all over the world acknowledge that digestive health is important and that it has a direct influence on their sense of well being. They’re interested in food and drink that will contribute to the health of their digestive system and in turn want to know how it works. More.
January 3, 2006
